There's no arguing the fact that Magento is the best e-commerce platform in the market. More than 250,000 e-commerce stores are running on Magento and the number is only growing with each passing day.
From e-commerce developers to regular retailers, everyone prefers
Magento website development India to build an e-commerce store.
Why? Due to its extensive range of functionalities.
With Magento, not only you can build an online store but also optimize it for the search engine so that it can appear in Google search results. Moreover, Magento has a large development community that continuously releases new features.
These features can be used to develop customer-centric online stores that attract visitors and drive more sales at the same time.
In saying that Magento is an ever-changing platform. Every year new trends are introduced that are worth checking if you run your e-commerce store on Magento.
So, in today's blog, we have decided to compile a list of Magento development trends that are worth noticing in 2019.
So, without any further ado, let's start the list.
Artificial Intelligence:
Artificial Intelligence (AI) has become the real thing, it is no longer a concept of science fiction. In fact, the majority of e-commerce owners have already implemented AI for their websites.
Chatbots are one of the major examples of Artifical Intelligence in e-commerce websites. These are the robotic customer-care service which automatically responds to customer queries using pre-defined functions.
Moreover, AI is also used to track customer's shopping behavior to provide him with a personalized shopping experience.
Push Notifications:
If you have owned an e-commerce store for a while now, you already know what push notifications are. However, if you haven't implemented them, you're losing on big opportunities.
Using push notifications is one of the best marketing strategies for customer retention as you can alert the customers about their pending orders, new arrivals, discount information, etc. This will also help in nurturing a healthy relationship with the customer.
Personalized Shopping Experience:
More than anything, e-commerce owners need to focus on delivering personalized shopping experience to the customers.
If your customers aren't happy with the way your website interacts with them, they are less likely to return to your website.
So, make sure that your e-commerce website delivers a personalized shopping experience to the customers.
Autocomplete During Search & Form Filling:
Customers are impatient. They don't have the time to type in all the information while searching for an item or filling a form. It's your responsibility to ease their tasks by using autocomplete features in your e-commerce store.
Autocomplete automatically completes the fields in a form or suggests the customers with the right information by analyzing the previously filled information. For instance, while filling a form customer need to fill his personal details every time.
The autocomplete feature should automatically complete the remaining fields as soon as someone enters their name in the first field.
These are a few of the trends that are likely to dominate the Magento website development India in the coming years.